marketing coordinator
Title posted on indeed.com -
Email Marketing Coordinator
Posted on
October 17, 2024
by
Employer details
Parian Logistics
Job details
*EMAIL MARKETING COORDINATOR*
Parian Logistics provides corporate shared support services and third-party logistics to a group of affiliated Canadian retailers, including Urban Barn, Suzanne?s, Warehouse One, Ricki?s, Bootlegger, and cleo. Parian Logistics? corporate support services include accounting and finance, logistics and distribution, digital marketing and e-commerce, customer service, information technology, human resources, sourcing, real estate and store construction services.
As the Email Marketing Coordinator you?ll be responsible for implementing and executing integrated digital marketing tactics that grow sales, profitability, and customer engagement across the businesses we support. You?ll contribute by sending out engaging email and text/sms campaigns for multiple brands and be responsible for formatting, accuracy, testing and analyzing performance.
*What?s in it for you*
* Hybrid work environment with the flexibility to work remotely up to two days per week
* Expand your closet with 50% off regular priced product across the retail brands we support: Bootlegger, cleo, Ricki?s and Warehouse One
* Great fashion - everyday! Our fashion forward dress code allows you to be comfortable and feel your best at work!
* Growth Opportunities ? access to unlimited e-learning, professional development reimbursement, ongoing training and development, career advancement opportunities
* Paid sick and personal days allotted annually
* Complete benefits package including extended health, dental, vision care, life insurance, disability coverage, mental health and life wellness supports
* Our corporate office, which we call our Service Office, is a modern workspace with lots of natural light, outdoor green space, collaborative meeting spaces, and sit/stand desks
*What you?ll be a part of *
* Setting up and sending all emails and SMS (text messages) using our platforms.
* Operationally executing the day-to-day technical aspects of our internal marketing systems (Salesforce Marketing Cloud, Mobile Studio, Meta Platforms).
* Managing, building, and targeting, data within Salesforce Marketing Cloud: create journeys, automatons, segments, data extensions, audiences.
* Ensuring that all lists, tagging, automation and journeys etc. are accurate and maintained.
* Aiding in the evaluation and implementation of new technical tools, i.e. user acceptance testing.
* Collaborating with marketing, stakeholders, and agencies; provide insights and recommendations based on data.
* Preparing email and customer acquisition reporting and analytics weekly; taking part in benchmarking and analysis of performance.
* Brainstorming new and creative growth strategies through digital marketing.
*What you bring *
* Post-secondary education related to marketing or a combination of any equivalent education and experience.
* Experience with an email platform; specifically, campaign setup, list segmentation, personalization, and automation. (Salesforce Marketing Cloud experience or AMPScript, HTML and SQL are an asset.)
* Must be extremely detail oriented, self-motivated, and resourceful.
* Experience and ability to troubleshoot and resolve email issues.
* Proven ability to work creatively and analytically in a problem-solving environment.
* Knowledge CAN-SPAM and CASL legislation.
* Proficient in Excel, MS Office programs, and Google Analytics 4.
* An excellent understanding of email marketing concepts and metrics such as email sender score, deliverability, and sender reputation.
* Demonstrated ability to take initiative to achieve departmental and corporate objectives.
* Strong time management and organizational skills with the ability to prioritize.
* Excellent written and verbal communication skills.
* Strong teamwork and interpersonal skills
* A self-starter that works well independently, as well as part of a team, in an open, collaborative environment without rigidly defined boundaries of ?who does what?.
*Ready to learn more? Submit your resume!*
*O
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LocationWinnipeg, MB
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Workplace information
On site
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Salary$50,000YEAR annually
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Terms of employment
Permanent employmentFull time
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Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9490984090
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