Job prospects Social Media Specialist in the Cape Breton Region

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This occupation includes job titles whose primary duties and responsibilities lead to positive environmental outcomes. Job Bank uses a list of occupations that were identified as "green" through a task-based analysis conducted by the United States’ Occupational Information Network (O*NET), which was recognized by the Organization for Economic Cooperation and Development (OECD) and adapted to the National Occupational Classification (NOC) in Canada. This list may change over time. Learn more.

Over the past few years (2021-2023), there was a labour surplus for Professional occupations in advertising, marketing and public relations in the Cape Breton Region. There were more workers available than job openings in this occupation.

Source Labour Market Information | Recent Trends Methodology

The employment outlook will be moderate for Professional occupations in advertising, marketing and public relations (NOC 11202) in the Cape Breton region for the 2024-2026 period.

The following factors contributed to this outlook:

• Employment growth will lead to several new positions.
• Not many positions will become available due to retirements.
• There are a small number of unemployed workers with recent experience in this occupation.

Additional information is available at the provincial level.

Here are some key facts about Professional occupations in advertising, marketing and public relations in the Cape Breton region:

• Approximately 180 people worked in this occupation in May 2021.
• Professional occupations in advertising, marketing and public relations mainly work in the following sectors:
  • Educational services (NAICS 61): 24%
  • Retail Trade (NAICS 44-45): 17%
  • Professional, scientific and technical services (NAICS 54): 14%
  • Information, cultural, arts, entertainment and recreation services (NAICS 51, 71): 13%
  • Other services (except public administration) (NAICS 81): 13%

Source Labour Market Information | Prospects Methodology